Hello! My name is ROB.
I'm a hands-on, highly skilled (and friendly!)
with an emphasis on branding and animation.
Digital and print ads I designed to promote Reading Rainbow’s various products.
Email campaigns I designed and sent to promote the Reading Rainbow iPad App.
Graphics I created for Reading Rainbow’s Facebook, Twitter and YouTube pages.
Designs I developed for various Reading Rainbow branded products.
The short animated intro I conceptualized and created for the Reading Rainbow App.
I acted with LeVar Burton (sort of)! In this trailer promoting the Reading Rainbow iPad App, I animated Austen, the Reading Rainbow “book buddy”.
The short animated intro I conceptualized and created for Reading Rainbow’s STORY TIME videos. The books in the background represent the sky, the stack in the foreground represent the rainbow.
Animation I created for Reading Rainbow’s KICKSTARTER video to visually represent the idea behind “Every Child, Everywhere”.
The short animated intro I created for THE GOLDEN MICKEYS, a live-action show that continues to be featured aboard all Disney Cruise Line ships worldwide.
Animation I created for HALLOWEEN SCREAMS, a fireworks “spook-tacular” featured every October since 2009 at Disneyland Anaheim.
Animation I created for CELEBRATE THE JOURNEY, a kids’ interactive experience for Disney Cruise Line.
The time-travel sequence I animated for TWICE CHARMED: AN ORIGINAL TWIST ON THE CINDERELLA STORY, a Broadway-style live show with digital content for Disney Cruise line.
Games I both designed and directed. After establishing the general design, I collaborated with small teams of artists, programmers, producers, music composers and level designers to develop the game.
Games for which I was the Art Director. I oversaw a team of 8-12 artists that produced both 2D and 3D art and animation assets with appeal, technical efficiency and brand cohesion.
Games for which I was the Animation Director. This involved innovating the animation approach and pipeline for each project in order to best serve the visual style while maximizing appeal and gameplay.
I am an experienced Art Director currently living in Southern California. I studied visual arts and character animation at CalArts. My passion is to create meaningful visual experiences. It's about telling a good story—that's the core of it. Good design only comes from the work. The more time and thought and energy you put into it, the better the result. And it's a satisfying journey.